Design Intent Documentation
The Greater Cleveland Regional Transit Authority (officially the GCRTA, but historically and locally referred to as the RTA) is the public transit agency for Cleveland, Ohio and the surrounding suburbs of Cuyahoga County. RTA is the largest transit agency in Ohio, providing over 49.2 million trips to residents and visitors annually.
Studio Graphique worked closely with RTA representatives to compile an in-depth Standards Manual for signage and graphics used at or near RTA stations. This document includes typical uses of fonts, graphics, symbols, colors, materials, nomenclature, accessibility standards and the entire sign family broken down into sections based on their primary uses.